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December 7, 2015

Top Consulting Company chooses CampaignDrive

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Advertising Automation for Professional Consulting CompanyThe studio team of one of the world's leading professional services firms has chosen CampaignDrive to automate its multi-channel advertising services for its major clients.

Production artists at the company were looking for a way to efficiently generate banners in a broad variety of formats — from extremely horizontal to strongly vertical aspect ratios — without needing to build complicated workflows.

With CampaignDrive, the studio team is able to configure all of their existing design files to be fully responsive templates in just a few minutes. These templates can then be easily versioned by the system in all of the necessary formats.

The increases in efficiency have been invaluable for these designers who must churn out hundreds of document versions every week. Using the built-in batch customziation features of CampaignDrive, they're now able to produce a dozen or more advertising files for client-approval in a matter of seconds.


by Charles Groome

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