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The Melting Pot switches to CampaignDrive and wins 100% adoption in 90 days.

As the #1 Casual Dining Brand of 2015, The Melting Pot operates more than 125 restaurants in six countries and delivers superb marketing support to franchisees through the headquarters-based Restaurant Support Center.

Given the brand’s emphasis on creating memorable moments for guests, there has always been a heavy focus on the unique details that each location layers onto the Melting Pot experience. To capture that individuality within their brand voice, The Melting Pot needed a local marketing system that offered greater design flexibility at the local level, and more advanced product management features for the HQ team.

The search led them to CampaignDrive, and since the launch in 2012, there’s been no looking back.

The Melting Pot Templates

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