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Adecco helps 1,500 offices do better field marketing with CampaignDrive.

When, Adecco, the world’s number one fulltime and temporary staffing company, acquired US market leader Olsten, the possibilities for expansion were enormous.

But so, too, were the operational challenges —most notably in weaving a nationwide network of sales offices into the global family of Adecco brands and sub-brands (originally, more than a dozen all told).

Adecco gave the job of deploying brand-compliant materials to CampaignDrive right from the start—and that marketing engine has been running, uninterrupted, ever since.

In the past three years, Adecco Marketing on Demand has produced more than 50,000 print, digital and email executions for salespeople in more than 1,500 locations nationwide.

Adecco Case Study

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