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By Pica9 on March 13, 2021

7 Benefits of Digital Brand Asset Management Software for Enterprises

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By Pica9
on March 13, 2021

As a brand manager, it can sometimes be hard to appreciate great marketing for what it is. You know first-hand the amount of approvals, coordination, ...

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By Kevin Groome
on January 01, 2021

By now, most people are familiar with the definition of digital asset management and have a basic sense of the history of this category of software. T...

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By Pica9
on December 31, 2020

A practical, effective marketing workflow is vital to the success of a franchise. Marketing can help you reach new customers, engage existing customer...

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By Kevin Groome
on September 28, 2020

Having spent almost two decades working with great companies on big, marketing-oriented DAMs, I’ve had the chance to see great brand-management system...

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By Pica9
on September 17, 2020

We know it can be hard to know if your in house marketing team is succeeding in supporting your local affiliates with a marketing asset portal.

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By Parris Johnson
on July 28, 2020

Cloud-based digital asset management provides companies with a secure and easy way to manage assets online. For businesses with multiple locations, di...

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By Kevin Groome
on June 30, 2020

DAM Vendors and consultants have long emphasized the need to monitor DAM usage closely. But when I began searching for data on specific benchmarks tha...

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By Pica9
on March 26, 2020

In the past decade, digital and print marketing has experienced many new and exciting innovations. From the rise of social media to artificial intelli...

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