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Parris Johnson Parris Johnson
Content Marketing Strategist at CampaignDrive by Pica9.
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By Parris Johnson on April 10, 2019

Franchise Marketing: IHOP’s Consistent Campaigns Boosted Burger Sales

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By Parris Johnson
on April 10, 2019

How IHOP Quadrupled Burger Sales and Updated Their Brand Image With Creative Campaigns

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By Parris Johnson
on March 04, 2019

How Chipotle turned around a brand reputation that was negatively impacted by food poisoning outbreaks through consistent marketing campaigns focused ...

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By Parris Johnson
on January 17, 2019

Evolving Technologies and Changing Marketing Behaviors Are Turning Old Content Into New Marketing Collateral.

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By Parris Johnson
on December 18, 2018

These local marketing tactics will increase brand advocacy and drive customer engagement for your small business.

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By Parris Johnson
on November 29, 2018

From content management to brand consistency, there are several pain points that could be addressed with a digital asset management system.

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By Parris Johnson
on November 20, 2018

How your company could utilize content marketing and link-building tactics to take your SEO strategy to new heights.

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By Parris Johnson
on November 14, 2018

Strong branding can result in increased customer recognition, brand awareness, and a competitive advantage within your market.

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By Parris Johnson
on October 31, 2018

How Content Strategies Can Increase Customer Engagement and Brand Advocacy  Whether you work in marketing now or aspire to one day, it is imperative t...

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